👗 Who Loves African Fashion in the UK? 5 Customer Types We Dress Daily African fashion in the UK is more than trend—it’s identity, expression, and elegance in every stitch. At Equity Fashion, we’ve worked with hundreds of women across the UK, and we’ve spotted five distinct style tribes. Which one are you? 💼 1. The Afro-Chic Student These are uni babes with fire style. They pair Ankara blazers with sneakers and rock Adire skirts to seminars. They want culture, but make it street. Signature Look: Ankara cropped jacket + turtleneck + mom jeans 👑 2. The Luxury Aunty She’s giving Big Madam energy. Think velvet Adire gowns with rhinestone trim, Kente headwraps with matching bags, and made-to-order everything. “If it’s not sewn by Moji, I don’t want it.” 👰 3. The Culture-First Bride Weddings in 2025 are vibrant again, and this bride wants to represent. From lace-infused Ankara gowns to Kente bridal capes, she’s all in. Lookbook Includes: Ivory-laced iro and buba, coral beaded gele, matching menswear for her partner 🌍 4. The Diaspora Connector She grew up in London or Manchester, but reps Naija, Ghana, or Congo hard. Her wardrobe is a walking billboard of pride and pan-African style. Must-have: Custom bag with state or tribal embroidery 📸 5. The Content Creator She makes reels in ruffled Ankara, poses in silk Adire on the tube, and tags Equity Fashion in every post. She’s the reason we trended last week. 💅🏾 Seen In: Ankara maxi with thigh slit + …
☀️🌧️ Dressing African Prints for British Weather in 2025 British weather is unpredictable—sunshine at 9AM, rain by noon, wind by 4. But that shouldn’t stop you from rocking your favorite Ankara, Adire, or Kente prints in style. At Equity Fashion, we’ve mastered the art of layering African print fashion in the UK—while keeping things bold, …
